Search several sites at once to find the best deal on Textbooks, Music, DVD's, Books, and Games!

Enter a title, keyword, ISBN or UPC for the item you'd like to search for:
Consumer Behavior (10th Edition)

      Hardcover - 600 pages
Author: Leon Schiffman
Edition: 10
Release Date: August 2009
ISBN-13: 9780135053010
ISBN-10: 0135053013
SiteTypeCostLink
AbeBooks
Used
Item: $16.73
Shipping: $3.50
Total: $20.23
View
AbeBooks
New
Item: $17.83
Shipping: $4.90
Total: $22.73
View
eBay
Used
Item: $25.00
Shipping: $0.00
Total: $25.00
View
eBay
New
Item: $21.33
Shipping: $3.99
Total: $25.32
View
Alibris
Used
Item: $24.68
Shipping: $3.99
Total: $28.67
View
Amazon
Used
Item: $30.00
Shipping: $3.99
Total: $33.99
View
Alibris
New
Item: $32.86
Shipping: $3.99
Total: $36.85
View
Chegg
Rental
Item: $36.49
Shipping: $4.99
Total: $41.48
View
Amazon
New
Item: $100.00
Shipping: $3.99
Total: $103.99
View

Product Description:
Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.

  Consumer Behavior: Its Origin and Strategic and Applications; Introduction to the Consumer Research Process; Market Segmentation; Consumer Motivation; Personality and Consumer Behavior; Consumer Perception; Consumer Learning; Consumer Attitude Formation and Change; Communication and Consumer Behavior; The Family and Its Social Class Standing; Influence of Culture on Consumer Behavior; Subcultures and Consumer Behavior; Cross Cultural and Global Consumer Behavior; Diffusion of Innovations; Consumer Decision Making and Beyond; Consumers Social Responsibility and Green Marketing

For readers interested in studying consumer behavior and/or marketing.

                   
Browse Popular Textbooks!
Suggestions? Problems? Contact Us
Price Comparison - Consumer Behavior (10th Edition) 0135053013 9780135053010 www.CheapFTW.com